The Little Tikes Company, founded in 1970, is a multi-national manufacturer and marketer of high-quality, innovative children's products. In 1984 it became a part of Rubbermaid Incorporated, the world's largest leading-brand manufacturer of everyday use consumer and commercial durables. In 1999, Rubbermaid was acquired by Newell, Inc., making Little Tikes a part of Newell Rubbermaid.
Little Tikes'® headquarters and largest manufacturing facility are located in Hudson, Ohio. The company also has a number of locations outside the United States, including several manufacturing and distribution centers in Europe and Asia.
Little Tikes products are known for providing durable, imaginative and active fun. Products are manufactured in a wide variety of categories for young children, including infant toys, popular sports, play trucks, ride-on toys, sandboxes, activity gyms and climbers, slides, pre-school development, role-play toys, creative arts and juvenile furniture.
The red and yellow Cozy Coupe® Car, an international icon in toys, celebrated its 25th anniversary in 2004, with more than 6 million units sold since its creation.
Little Tikes' goal is to create and supply innovative products to customers and consumers around the world. To reach that goal, Little Tikes' associates' actions are guided by the principles of Customer Satisfaction, Teamwork, Innovation, Marketing and Continuous Improvement.